While the base car was certainly a Type 3 King Midget from Athens, Ohio - the real clue for me was what the man standing next to it appeared to be holding. It looks like a good-sized storage battery, so a search for King Midget/Electric Car in various combinations finally turned up one Mr. John Hoke, who apparently had quite a history of energy-conservation efforts. He turned his King Midget into an electric car for (reportedly) less than $1,000. The vehicle had a top speed of 35 mph and could run 20 miles between charges according to Life magazine, which ran a photograph of Mr. Hoke standing in his suburban yard in 1966, preparing to plug in his car.
