Friedrich Erdmann manufactured the FEG-Wagen between 1904-1908 in Gera.
This looks like the bigger models, which used a 22 hp Horch engine.
A uniqure feature was the friction drive, which was engaged only during starts and when driving on hills. During normal operations the power was transmitted directly through the cardan shaft to the rear wheels.
I assume the picture is from 1906-1907